ADAC Prepaid and ADAC young & mobile prepaid cards have been available since March from Retailo, starting in Retailo’s Geschenkkartenwelt at the Lotto Berlin and Wasgau retail chains, with further retail partners to follow. Retailo also enables card purchase by QRShopping. Use PayPal’s QRShopping app to scan the QR product code with an iPhone or an Android smart-phone and it will take you just a few clicks to order the card you want and have it mailed to your home address right away. Retailo handles all of the background processes that lead to customers being sent the card they want as fast as possible.

The partners familiarize consumers with the QR codes for the two products via numerous channels such as online newsletters, social media, and selected ADAC media. “In PayPal QRShopping we have opened up a new sales channel that takes the product really close to the consumer. As a specialist in digital distribution channels we have the know-how and experience required to offer PayPal QRShopping securely to the general public,” says Retailo CEO Christian Lindner.

Maximum mobility and availability for cellphone users of all kinds

ADAC Prepaid cards are aimed at customers who use cellphone services that are both low-cost and flexible but do not want to make any compromises. Using the ADAC Prepaid tariff, customers can make calls for nine euro cents per minute or nine cents per text message. And if they want to surf the Web on the move via the E-Plus Group’s network they pay a fair 24 cents per megabyte of data volume used. Attractive international calling packages within the EU also ensure cost certainty when traveling or on vacation.

ADAC young & mobile offers young wireless network users maximum mobility. For a package deal of nine euros per month, users can surf the Web around the clock with full cost control. The Internet flat rate is already included in a prepaid package that also includes 100 minutes of calls and 100 texts in all German networks. Extra calls cost nine cents a minute or nine cents a text.

An exclusive extra for ADAC members

In addition to the inexpensive cellphone tariffs, ADAC members enjoy further benefits. Every time they refill their card or buy extra credit, they get a 10 per-cent bonus. Need breakdown assistance? They can call the ADAC breakdown service free of charge, so no credit is required, and using the m.adac.de mobile website and the ADAC Motorwelt app incurs no extra data costs either.

There is a special extra for Young Generation members who join when they order their young & mobile prepaid card. As soon as the first €19 membership fee is paid to the ADAC, it is credited to the user’s prepaid account.

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The perfect gift for a Saturday evening party, you can buy it with your big shop for the week. The first KINO voucher for unlimited film fun is now available at REWE, toom and Kaiser’s Tengelmann supermarkets, at participating Postbank financial centres and at Lotto Niedersachsen and Aral filling stations.

KINO voucher – so easy to use

KINO vouchers also offer freedom of cinema choice. The €25 voucher is both valid at all CINEPLEX, CineStar, Kinopolis and UCI KINOWELT cinemas across Germany and can be used at the box office to buy tickets, popcorn, drinks or ice cream, thereby offering even more freedom of choice. Just present it at the ticket desk to pay for them all. The cinema will refund any remaining credit in the form of a voucher.

For further information and a list of participating cinemas, visit www.jokerkartenwelt.de/kinogutschein.

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JOKER online shopping card

“As a gift card and voucher distribution specialist, we take one more step forward and launch our first own brand on the market with JOKER”, Retailo CEO Christian Lindner announces happily: “Until now, customers who bought a voucher from Retailo’s Geschenkkartenwelt at a supermarket, bank or filling station, had to choose one of our partner brands. The universal card enables them to give away a voucher for 20 online shops at the same time, which means that they always give the perfect present.”

Multichannel offer

The JOKER online shopping card combines stationary and online trade. The card, which was bought in a retail outlet can be exchanged for vouchers of well-known online shops at the portal www.jokerkartenwelt.de. Customers can choose from top brands such as Adler, Amazon.de, Douglas, Ernsting‘s family, Musicload, myToys.de, simfy, Toys“R“Us, Tchibo or Zalando. Using the new portal, customers can of course also give away the new JOKER product as a virtual code via e-mail, SMS and MMS in real time.

New prepaid cards

“The new JOKER brand allows us to solidify our position as a leading provider of gift cards and prepaid solutions in Europe”, stresses Christian Lindner. The Retailo board announced several new own-brand prepaid cards for the fourth quarter: “In time for the Christmas trade 2012, Retailo will place so called open-loop products (cross-system methods of payment) on the market under the umbrella brand JOKER.” Thus, Retailo will launch its own rechargeable MasterCard credit card this winter, as well as various chargeable products with which the rechargeable credit card can be recharged as easily as the credit on a prepaid mobile phone.

The Retailo CEO also mentioned the movie theatre voucher, which will be launched at the end of the year as a special highlight: “We will present the first Germany-wide directly redeemable movie theatre voucher, which can be used in all Cineplex, Cinestar, Kinopolis and UCI KINOWELT theatres.”

 
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“We believe there is great potential in the business market and we will harness that potential with Advano GmbH”, emphasizes Retailo CEO Christian Lindner. Roland Morizet is the managing partner of Advano GmbH.   Roland Morizet (47) holds a university degree in business administration and is a declared expert on prepaid services, meaning voucher solutions for use in corporations. Previously, Roland Morizet held the position of General Manager for the European market at a leading prepaid services provider.

The complete Retailo portfolio

“Belonging to the Retailo group, the largest German marketer of vouchers and gift cards enables Advano to adjust to its customers’ needs with a large variety of voucher solutions”, explains Roland Morizet. “Beginning with vouchers for more than 80 brands, customized universal vouchers, up to modern vouchers via SMS, MMS and e-mail, Advano can offer the suitable solution for any B2B requirements.”

Vouchers as staff incentives

“Offering vouchers as incentives to staff is a method used more and more often by corporations to further motivate their members of staff and strengthen their ties to the corporation”, says Advano’s director. A voucher solution offers concrete advantages to both the employer and the employee:
“Employees, for example, have the right to receive monthly vouchers worth up to 44 euros, which are exempt from taxes and social security.”

Vouchers for customer acquisition and retention

Advano voucher solutions are also used as marketing instruments to raise distribution and customer retention. “Vouchers can be used to reward especially loyal customers or successful referral marketing, or to create buying incentives as part of sales promotion activities”, Morizet explains the possible applications of Advano solutions. “In addition, the internet and smartphones offer new possible applications. In case of a customer complaint, a voucher code could for example be sent in real time to the displeased customer’s phone or e-mail account – and this is only one example forthe versatility of Advano’s voucher solutions.”

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Media, companies and agencies can now offer social gifting independently of Facebook for the first time and thereby make their websites more attractive. GiftsToFriends.de, the first platform-independent social gifting application from Retailo AG, makes it possible to provide group, individual or requested gifts across all online channels. With social gifting of gift cards growing increasingly popular, websites benefit significantly from being able to offer the facility for groups to arrange by a few mouse clicks to send gift cards for 100 top brands such as Douglas, IKEA, Saturn, Zalando, Fleurop or Amazon.de.

New content and added value for websites

“Never has it been easier to join with others to send friends the right gift,” says Retailo CEO Christian Lindner. “Using the services of GiftsToFriends.de enables website visitors to send social gifts, while media and companies can provide visitors with an extra service that offers all concerned added value.” Your website can become a place to go for group gifting. Site visitors may want their friends to give them a specific gift, or an initiator can invite any number of people to share in a joint gift card. Facebook friends and friends who do not use social networks can also participate. Each giver decides how much he or she would like to contribute toward the gift. Minimum or maximum amounts can also be specified. Gift cards are sent to the recipient either by post or, in real time, by e-mail, SMS or MMS.

Friends on or off Facebook send joint gifts

The website operators decide which coupons from around 100 top brands that are available they want to offer. They benefit via a commission model from each coupon that is gifted. “GiftsToFriends.de bundles the latest gift trends in one application, and both group and individual gifts are growing in popularity with online users,” Lindner says. Retailo is the first provider to integrate social gifting within and outside of social networks – and thereby excludes nobody.

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Mobile vouchers via QR code

Itellum and Retailo will realize their first project in the area of mobile vouchers for retail for Adler Mode. Adler Mode, which is one of the leading textile retailers in Germany, Austria and Luxemburg will introduce mobile vouchers that can be obtained and paid for via QR code. “We are using the innovative mobile prepaid solution as an additional distribution channel for our Adler gift cards, which are already available as plastic cards or gift e-mails. Using QR code shopping, we want to make our company better known to a new mobile phone savvy customer segment and create enthusiasm for our brand. In addition to the possibility to purchase Adler gift vouchers in our fashion outlets, through the Adler online shop or through third party distribution by Retailo AG, Adler vouchers can now be purchased and paid for comfortably and 24 hours a day via smartphone. That way, the QR codes in shop windows, on posters and in leaflets turn into a virtual shop with unlimited opening hours“, as Markus Keller, Head of Market Development at Adler Modemärkte AG explains the motivation for the cooperation with Itellium and Retailo. The vouchers are obtained by scanning the encrypted QR codes with the smartphone application that was developed by Itellium and are paid for using the PayPal QR code shopping system.

Any time or place

This mobile commerce solution makes it possible to sell gift vouchers at any time or place. The solution is based on the technology platform “Itellium Mobile Transaction Suite” (IMTS). It offers retailers multiple possibilities in using QR codes for sales via smartphone. The QR code can be displayed in leaflets, on billboards or in shop windows, but it can also be used at checkout counters or in online shops. The customer scans the code with his or her smartphone and can immediately start mobile shopping online.

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